![]() ![]() The Product Manager’s role is long-term and is focused on answering three key questions about the product: Does anyone want it? Can it be done? Will it make money? These questions work to establish what is known in Product Management circles as Desirability, Feasibility, and Viability. Very few Product Management goals can be completed in a day or even a week. Long-term strategic or short-term tactical? In organisations where there are both Product Managers and Product Owners, it may be possible to find some consensus by asking a few core questions about the nature of the role. Startups, however, where there is often only one product person you may see ‘Head of Product’ or sometimes ‘Chief Product Officer’ being assigned to the person who, in effect, will be operating as a Product Manager. In companies where there are only Product Managers or Product Owners you will probably find that they do similar roles. But we will do our best here to outline in broad terms the key areas of difference. There is no official job description, or list of differences, between the two. Product Owners, whilst tending to do similar things in most companies, can also vary widely in role and responsibility. Part of the difficulty stems from the fact that there is no real consensus on the specific role of a Product Manager, and it varies from company to company. If you come from the corporate world of Business Analysts, Project Management and Development Managers, then getting your head around which product person is responsible for what can be tricky. If you haven’t spent much in tech focused companies, it might be a bit confusing. This question has been causing debate for years, and with the rise of product roles in the UK, that debate will no doubt continue. ![]()
0 Comments
Leave a Reply. |